- Live-streaming platform Maestro recently raised $15 million in a Series B funding round.
- The round was backed by the likes of Sony Music and Twitch cofounder Kevin Lin.
- Insider got an exclusive look at the pitch deck Maestro used to bring investors on board.
- See more stories on Insider's business page .
Live-streaming platform Maestro recently raised $15 million in a funding round backed by Sony Music.
The San Francisco-based firm aims to disrupt the multi-billion dollar live-streaming industry, which is dominated by the likes of Twitch , YouTube, and Facebook.
Maestro, which counts gaming giants Activision and Epic Games among its customers, allows creators and businesses alike to drive new revenue through things like pay-per-view and subscriptions. The platform also provides streamers with in-depth data on their audiences.
Alongside Sony Music, Maestro's Series B round was also backed by Chinese gaming giant NetEase, Acronym VC, and Twitch cofounder Kevin Lin.
"We are pleased to be supporting the continued development of Maestro as part of our ongoing investment in new technologies that provide artists with cutting-edge tools and solutions for growing their careers," said Dennis Kooker, president of global digital business and US sales at Sony Music.
In October, musician Billie Eilish decided to host her "Where Do We Go?" live show on Maestro , which fans were charged $30 to see. Eilish is one of a raft of musicians that have opted to host live performances online. Last year, Travis Scott held a concert in Fortnite , while the Black Keys have agreed to host a show on Spotify .
Insider got an exclusive look at the pitch deck Maestro used to bring investors on board. Check it out below:
Via PakApNews