Updated 11/29/19 at 12:28 p.m.: The best deals include BOGO sheet masks and dry shampoos, and Revlon's volumizing hairdryer for $40.
- Ulta's Black Friday sale is now live with lots of great deals worth checking out.
- The Black Friday sale includes tons of discounts up to 50%, free shipping, free gifts with purchase, and more.
- To potentially save more on Black Friday deals this year, visit Business Insider Coupons to find the most up-to-date Ulta coupons and promo codes.
Updated 11/29/19 at 12:28 p.m.
Shopping at Ulta is like being a kid at a candy store; there's just so many beauty products you want to try out. And on Black Friday, nearly all of them are going to be heavily discounted .
There are tons of products under $10 as well as discounts of up to 50% on many brands, including Urban Decay , It Cosmetics , Kiehl's , and more. Ulta is also offering free shipping on purchases $35 or more, which is a low bar considering how many great deals in their Black Friday ad are worth checking out, and a free gift with any fragrance purchase of $50 or more.
Ulta is one of the most popular retailers to shop during Black Friday, so there are great deals on all the products you need for gifting and personal use .
See more: All the best Black Friday 2019 deals, in one place
The 9 best Ulta Black Friday 2019 deals:
Why we selected these particular deals:
- Buy one sheet mask, get one free, from $2.99: Sheet masks are fairly inexpensive, but as one-time use skin-care products, they can sometimes seem like an unnecessary expense. But depending on the masks' material and benefits, they can actually get pricey, so this is a great way to stock up. Brands in this deal include TONYMOLY, Miss Spa, Oh K!, and more.
- Buy one Batiste dry shampoo, get one free: We ranked Batiste's dry shampoo as the cult-favorite pick in our buying guide for its ability to get rid of oily roots and head sweat while boosting volume, all under $10. We may or may not be guilty of using it more often than regular shampoo, so getting two for the price of one is a solid deal. All of the formulas are on sale (including the Dry Conditioner), but we're partial to the OG .
- 50% off everything from Milani: Milani is one of our favorite, but most underrated drugstore brands. We ranked its blush as the best shimmery formula in our buying guide , and its eyeshadow primer as our best budget pick in our eyeshadow primer buying guide . Its long-wearing eyeliner is also a personal favorite of yours truly as it stays up for up to 16 hours and comes with a smudger and sharpener on one end for convenience.
- Revlon One-Step Volumizer Hair Dryer, $39.99 (originally $59.99) [You save $20]: With more than 2,600 Ulta reviewers, this multi-tasking heat-styling tool is going to be on everyone's holiday wish lists this year — mine included. It can dry, smooth, and style your hair in a few passes, so you don't need an additional flatiron, curling wand, or blowdryer.
- Urban Decay Cosmetics Naked3 Palette, $27 (originally $54) [You save $27]: Urban Decay's Naked eyeshadow palettes are like collectible items for makeup lovers. The Naked3 is one of the newer ones, but at full-price, it can be out of reach for many people. The shadows are creamy and pigmented, and the palette includes a range of neutral shades that can be worn every day.
- Urban Decay Cosmetics Perversion Mascara, $10 (originally $24) [You save $14]: Urban Decay's Perversion Mascara is so popular that the brand made a waterproof version, which we tested and loved . In general, mascaras can dry out quickly so paying full-price for something that might not last three months is a makeup lovers' worst nightmare.
- Kiehl's Ultra Facial Cleanser, $10 (originally $20) [You save $10]: The Ultra Facial Cleanser from Kiehl's is gentle enough for sensitive and acne-prone skin and won't strip skin of its natural moisture. It's the same price at Sephora right now, but if you're on team Ulta, you'll save while still being able to redeem and earn rewards points here.
- It Cosmetics Confidence in an Eye Cream, $19 (originally $38) [You save $19]: We rated It Cosmetics' eye cream as the best eye cream in our guide to getting rid of dark undereye circles. The tinted formula helps neutralize dark circles while moisturizing delicate skin.
- It's A 10 Miracle Leave-in Product, $9.50 (originally $18.99) [You save $9.49]: It's A 10 was rated as our overall pick for the best leave-in treatment . It's a beloved drugstore staple that hydrates, strengthens, and adds shine to dull, dry hair.
How we selected the best deals at Ulta:
A list of criteria we use:
- We only chose products that meet our high standard of coverage, and that we've either used ourselves or researched carefully.
- We compared the prices against other retailers like Sephora and only included the deals that are the same or better (not including promotional discounts that come from using certain credit cards).
- All deals are at least 20% off, with the occasional exception for products that are rarely discounted or provide an outsized value.
Shop Ulta deals by category:
Ulta Black Friday 2019 FAQs:
What are Ulta store hours on Black Friday?
Ulta's store hours on Black Friday are different depending on the store, so check your local store's hours before heading out. The in-store deals are the same online, so we'd suggest shopping here instead of leaving your couch.
When does Ulta's Black Friday sale start?
Black Friday officially falls on November 29, but Ulta's deals were already available on Thanksgiving day. These doorbuster deals were available online starting at 4 pm CT on Thursday, November 28.
Does Ulta have free shipping on Black Friday?
On Black Friday, Ulta is offering free shipping on orders of $35 or more. Ulta usually has free shipping on orders of $25 or more, so this is slightly higher. It's still a solid shipping deal, especially when you factor how much you're saving on your purchase.
What is Ulta's return policy?
There doesn't seem to be a holiday-specific set of return policies, so Ulta's usual should apply to your Black Friday purchases.
No matter if you're shopping in-store or online, we suggest linking your purchase to your Ultamate Rewards Member number or ulta.com account. This will help with returns if you ever lose your receipt.
In-store purchases can be returned to any Ulta store within 60 days for a full refund to the method of payment as long as you have your receipt. If you lost your receipt, the store associate can locate your purchase through your Ultamate Rewards Member number or ulta.com account username. Otherwise, you'll get store credit for the lowest selling price in the 90 days preceding your return date.
Online and app orders can be returned to Ulta stores within 60 days or sent back by mail though you will need to cover the shipping costs.
How can I save even more at Ulta on Black Friday?
To potentially save more at Ulta on Black Friday, check out Business Insider Coupons to find the most up-to-date Ulta coupons and promo codes.
You can also sign up for Ultamate Rewards to earn points for every dollar spent that you can redeem for discounts on purchases or in-store beauty services like makeovers, perks like free beauty swag and discounts on your birthday, free shipping, and more. Some perks like free shipping are reserved for the highest tier.
Finally, if you sign up for an Ulta credit card , you'll save 20% off your first purchase and service, earn double points on in-store and online Ulta purchases, and more. If you sign up for an Ulta Mastercard , you'll also earn points on purchases outside of Ulta.
See more Black Friday 2019 deals below:
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